http://www.slate.com/articles/life/design/2012/10/airline_baggage_tags_how_their_brilliant_design_gets_bags_from_point_a_to_point_b_.single.html
http://www.slate.com/articles/life/design/2012/10/airline_baggage_tags_how_their_brilliant_design_gets_bags_from_point_a_to_point_b_.single.html